Gen2 Advisors Joins Qrious Insight as Strategic Advisors

Glen Allen, VA – August 7, 2024 - Qrious Insight announced that it has engaged Gen2 Advisors, a leading provider of strategic advisory services for the insights & analytics industry. This partnership will leverage the deep expertise and industry knowledge of Gen2 to help Qrious in their mission of providing comprehensive data solutions for clients.


"We are thrilled to be partnering with Qrious Insight as strategic advisors," said Gregg Archibald, Managing Partner of Gen2 Advisors. "Their industry-leading solution leverages passively collected first-party behavioral data and provides marketers, market researchers, and consumer insights managers with micro-level visibility into consumer actions, preferences, and trends. In the era of AI, data is the new oil and the platform Qrious has built is a foundational player in the evolving zero-party data ecosystem. It’s an honor to be partnering with them to help drive their growth strategy."


As part of the advisory role, Gen2 Advisors will provide guidance and support across a range of areas, including strategic planning, market analysis, and corporate development. The collaboration will also explore opportunities to integrate the Qrious solution suite across Gen2’s clients and extensive network of leaders in the global insights & analytics industry.


"We are excited to welcome Gen2 Advisors to our team," said Andrew Moffatt, CEO of Qrious Insight. "Their deep industry experience and proven track record of driving successful outcomes will be invaluable as we continue to expand our offerings and serve our growing client base. This partnership will help us accelerate our go-to-market strategy and ensure we stay ahead of the curve in a rapidly changing market."


About Gen2 Advisors
 Gen2 Advisors is a strategic advisory firm that provides customized solutions to help organizations navigate complex challenges and seize new opportunities. With a team of seasoned experts, Gen2 Advisors specializes in areas such as strategic planning, product planning and development, risk assessment, and corporate development.


About Qrious Insight
Qrious Insight is a leading provider of data-driven insights and analytics solutions. The company leverages cutting-edge technologies and a team of data scientists to help clients unlock the power of their data and make informed, data-driven decisions.
For more information, please visit www.gen2advisors.com and https://qriousinsight.com/.


Media Contact:
Beth Rose

Business Operations Manager

brose@gen2advisors.com

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Gen2 Advisors and Oaklins DeSilva+Phillips Announce Strategic Partnership To Support M&A Activity in the Insights & Analytics Industry